Indie Authors: Step by step guide on how to place your book on pre-order months before the release

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As an Indie author, I’m constantly looking to find new ways to market my books. One thing that had bugged me for a long time is that we, Indies, are at a disadvantage when it comes to new releases. We do all we can to let our readers know that we wrote another book, which will be released soon, but we don’t have contact with all of our readers, right? In fact, Amazon is discouraging us to have ANY contact with our readers or else they would take down all reviews placed by people who “know” the author. I think that’s ridiculous, but who am I to judge?

The best way to alert readers about your upcoming release is to place it on pre-order—an option that’s not extended to Indies.

Well, that’s not true. I recently came across something that few Indie authors know—how to place your new book on pre-order months before the release.

Here is how:

  • First, you need to know that AA program works well if you’ve NOT published your book yet through CreateSpace.
  • Second, you must have your ISBN for your book. Now, here, I was a little confused because many people told me that I had to buy my own ISBN. Not true. CreateSpace (CS) provides a free ISBN. So first you go to your CS account and create your book. Conduct all the steps to approve your book. That’s where you stop because now you have your free ISBN. DO NOT approve your files.
  • Once you have your ISBN, you have to set up an Amazon Advantage (AA) account. https://advantage.amazon.com This will qualify you as a vendor. Don’t worry, it’s not complicated; if I could do it, you can too. Just follow the simple steps that will guide you from A to Z. I used my name, email, and address in all required fields. When they ask you for your banking information, if you live outside the USA, simply mark the payments made to Don’t worry about the ridiculous $15 charge they mention because you’ll only use AA for marketing purposes before release.
  • Now you have your account so go ahead and sign in.

https://advantage.amazon.com/gp/vendor/sign-in

  • At the top of the page, click on the ‘Items’ tab and a pull-down-menu will appear.
  • Click on ‘Add an Item’.
  • You’ll be asked to enter your product (book, music-pop, music classical, DVD, VHS). Pick Book Option.
  • Enter your ISBN, then continue with the steps as prompted.
  • After you have completed all the steps, you’ll want to upload the image of your book. Note that your pre-order must be live on Amazon before you can add images to it. Go to “Items>Upload images” on the AA menu and upload your book’s cover. The image must meet stringent specifications, but most importantly, the file must be named accordingly (Main). Amazon will then verify your image and in 1–2 days, your pre-order page will be updated.
  • 1-3 days before the release date you should approve your book (in your CS Control Panel after being satisfied with your proof copy) so that it gets published.
  • This is the last in the series of steps. Request (through your Amazon Advantage Control Panel by opening a support ticket) that AA stops fulfilling your orders. Tell them that CreateSpace.

 

Good luck with your book and happy selling.

Check out my new book – Resilience – that is up for pre-order.

What you should know about POV?

 

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As I’ve mentioned before, writing a book is an art. It takes more than telling a story; more than writing words on paper; even more than the back-breaking work you have to put in it from start to finish.

In this article, I’ll talk about POV—point of view. What is a point of view and why is it important to your story.

Point of view in literature is a window through which the reader sees, hears, feels and smells the story. Setting the POV is entirely up to the author.

There are three types of POVs, but only two of them are regularly used .

 

  • First-person POV—the author narrates the story with the pronoun I or We. In other words, the reader can only hear, see, feel, and smell what I or We can hear, see, feel, and smell. 

Example: Ica Iova’s, Unsung Victims. The story is seen exclusively through Johanna’s eyes. The reader only gets to see, hear, feel, and smell what Johanna sees, hears, feels, or smells.

~ I felt pleased and troubled in the same breath. My own image—aged image—gazed back at me from the mirror. Maybe not so much aged as soul-tired. Heartbroken. Blond wisps spilling out from a loose ponytail and a pair of sluggish blue eyes crafted the image of a worn-out figure. ~ Johanna’s POV ~

 

  • Second-person POV—the author speaks directly to the reader. This POV is relatively uncommon. However, some authors have employed it efficiently.

Example: Italo Calvino’s If On A Winter’s Night A Traveller.  The author speaks directly to the reader.

~You are about to begin reading Italo Calvino’s new novel, If on a winter’s night a traveller. Relax. Concentrate. Dispel every other thought. Let the world around you fade. Best to close the door; the TV is always on in the next room. Tell the others right away, “No, I don’t want to watch TV!” Raise your voice—they won’t hear you otherwise…~ Italo Calvino ~

 

  • Third-person POV—the author narrates the story through a third-person’s eyes. Here, the author may choose a third-person omniscient POV, where the thoughts and senses of every character are open to the reader, or third-person limited, where only one character’s mind and senses are accessible by the reader.

Example: Ica Iova’s, Boundaries. More than one character’s POV is open to the reader. The following example is one scene containing two POVs separated by a paragraph break.

~ To her dismay, through all that darkness, she thought she saw the gleaming light of determination intensifying in his eyes. She realized that this was it. He had used every tool in his considerable arsenal to seduce her. And she’d be damned if she didn’t let him have it his way. ~ Gabriela’s POV ~

***

~ He could probably pull together more rational reasons, but the two years they’d been apart, had made him recognize what was important in life, and it wasn’t defending stupid criminals. ~ Landon’s POV ~

 

Writing from multiple points of views is my favorite because I can switch back and forth between characters—I can allow each character to express their thoughts and emotions.

However, writing from more than one POV can be tricky and distracting to the reader. The author must be very careful to keep the story focused. Each character must wait for their turn to have the podium so they don’t clutter and confuse the plotline, pacing, and ultimately the reader.

Yes, you can write stories in all three types of POVs, as long as you remember these two simple rules:  a) write in the POV that makes you comfortable; b) if you write in third-person omniscient POV, insert breaks between POVs—either paragraph breaks or chapter breaks.

 

 

Boundaries – How my books were born

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Initially, Boundaries was a romantic Sci-Fi novelette (only about 17000 words,) titled Crossing Boundaries. I wrote it and forgot about it. It sat in my drawer for about a year, but Gabriela, Landon, and Jack kept nagging, telling me that the story wasn’t finished.

Needless to say that the trio disturbed me from watching funny cat videos and interacting with my Facebook friends. But I finally gave into their demands and once I started writing it, the words just kept flowing. I felt as if I was in the scenes with my characters.

I finished writing it in 2014. Also in 2014, Boundaries was a finalist at World’s Best Story.

I immediately fell in love with Landon. He is definitely my favorite character in the book. The perfect gentleman. The man every woman dreams of.

Gabriela is a little “undecided”, but she really cracked me up more than once. I love her sense of humor and her feistiness.

Bianca is Gabriela’s best friend and she is funny and terribly sarcastic. While she is a secondary character, she complements well the two main characters – Gabriela and Landon.

Jack comes in the picture only vaguely in the beginning, but he sure creates a lot of problems for everyone. He turns out to be one twist in the story that no one expects.

I had a lot of fun writing it, and found myself laughing at their jokes and almost try to comfort them when they were sad or frustrated.

Visit my author page at http://www.amazon.com/Ica-Iova/e/B00EN8ZH2G/ for this book as well as my other books.

Unsung Victims – How my books were born

When I tell people that I am an author they immediately get curious; about the process of writing a book, about where I get my ideas, etc. To write a book it takes more than a pen, a bunch of papers, and some imagination. A lot more. It takes hours of research, missed lunches and dinners, countless hours of back-breaking writing, re-writing, editing, pots of coffee, bottles of Tylenol for back pain, and a lot more.

To help you understand what I’m talking about, I created a new category called *How my books were born* where I will share with you a short history about the making of each one of my books.

I will start with Unsung Victims.

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Unsung Victims is book one in the Resiliency Series. It was not an easy book to write. Beside the facts mentioned above, when I wrote Unsung Victims, I went through every emotion with my characters. I cried with them and laughed with them as we traveled from a beautiful beginning, true romance really, to open hostility. The book has a sentimental value to me because it is based on the story of someone near and dear to my heart.

Divorce happens every day. We all know someone who is divorced or divorcing. We might have seen someone rise from the ashes of their divorce and forge ahead. We might have seen others who never get the strength to move on and start a better life. But what most people don’t think about is that the pain and discomfort of divorce is only known to those who go through it. In Unsung Victims art imitates life. Even under the best of circumstances, while going through a divorce people are compelled to act in a way they wouldn’t normally act under any other circumstances.

Though no longer the ugly word it once was, divorce must be one of the hardest decisions someone has to make. Your entire world crumbles with that single word. Everything comforting and stable and reliable, crumbles with that single word, and the decision to part ways is always painful because it affects not only the couple but those around its epicenter – children, parents, in-laws, friends and acquaintances.

(A friend of mine once said, “If you’re widowed you get all the sympathy going, death benefits and all the family assets. Divorced, and you’re suddenly perceived as a danger to other people’s spouses, lose most of everything you’ve worked for, and have to sink or swim on your own.”)

Here is another fact that few people, who haven’t been affected by divorce, consider. There is no justice, no sense of equality, in Family Court. One spouse has the house, the other one doesn’t. One parent has the kids, the other one doesn’t – even in a fifty/fifty custody – when the children are with the mother, they don’t have a father; when they are with the father, they don’t have a mother.

In Unsung Victims, both, Johanna and Louis make mistakes. Johanna is railroaded by Louis’ anger and by the system, her children are put in jeopardy, and they might not love her with the same innocence as before the divorce.  I like happy endings, but in real life one is never guaranteed.

Book 2, Resilience, is expected to be released before the end of this year.

Write Well

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I was always an avid reader. Long before I ever considered becoming a writer, I couldn’t understand why some stories put me there in the scene while others felt almost as if parts of the story were dry or missing or undeveloped.

Many of my readers have expressed in their reviews that my stories feel real. That the reader feels as if he/she is right there with my characters. They feel what my characters feel and see what my characters see.

Here is one example from a Goodreads group where I published a short story.

Ica: What a stunning début in WSS! I am very impressed with your skill in building the setting and keeping your reader guessing. Your characterization is delicate and also practical. Raul, Gina, and Joseph’s development was just enough to make the following events believable, but wasn’t excessive.

So what makes good writing?

Here is my humble opinion: Dialog and Description contribute equally to good writing.

Dialog: I believe it’s important for a character to talk naturally, the same way a real person would. However, before you put any words into your character’s mouth, decide and develop a personality for that character. Do you want your character to be strong, in control, weak, pathetic, sarcastic, rude, kind, emotional, straight up evil, etc.? Of course in books, just as in real life, some characters change traits. If, and when that happens, the way he/she talks should also change. Brian Klems and Nancy Kress talk extensively in this article about character personality, change, and motivation so I will not repeat what they say here. http://www.writersdigest.com/online-editor/4-ways-to-motivate-characters-and-plot

Description: Now let’s talk about the narrative part of the story.

Show the readers everything, tell them nothing. ~ Ernest Hemingway ~

Hemingway refers to this as “reader’s dignity” meaning that the reader should be given respect, trusted to develop a feeling for the meaning behind the action without having the point painfully laid out for him or her.

Sandra Brown, whom I have great respect for and think she is a great editor, once told me that a good story has to have specific sensory detail: action, smell, taste, sound, and feeling.

I highly agree with both, Sandra and Hemingway. When you hand an emotion on a platter to your reader, his/her brain goes into a thinking mode instead of a feeling mode, skipping over the emotional part.

Here is an example: It snowed heavily all day. Signs warning of road closure were everywhere. His windshield was frozen, he could no longer see the road, and he feared that in these wintry conditions he might end up in the ditch.   

Clearly, there is a lot of snow on the road, there are signs telling him that the road is or will be closed, and the man is afraid of ending up in an accident. I haven’t painted that wintry picture in the reader’s mind and though he/she knows that my character is afraid, they can’t feel the character’s emotions. I told the story and left no room for emotion or imagination.

Now look at this example: Giant snowflakes continued to drop from the gloomy sky and splattered against the windshield then froze, making it hard for the wipers to keep the windshield clean. Up ahead blinking lights warned of road closures. His were the only tires to blemish the slick, white blanket. Dammit! The last damn thing he needed was to send his car flying off the road. Dry-mouthed, he swallowed hard and gripping the steering wheel firmer he squinted, trying to locate the road.

I still conveyed all the above except that I didn’t tell, I showed the scene. Notice how I painted the picture of my character being afraid, without actually using the word afraid.

With this being said, you can’t show every single scene in your book. Why? Let’s look at the examples above.

I told the scene in 38 words and I showed it in 80. All scenes are relevant to the story or else they should not be there.

Right?

Right.

However, some scenes and moments are more important than others. If you try to paint every scene vividly in the reader’s mind, besides the fact that you’ll have a very, very, long novel on your hands, important scenes that are supposed to stand out will get mingled with all the others. In other words, you will have a novel without any highlights, which will likely leave your readers’ minds the moment they read that last paragraph on that last page.

Goodreads giveaway

 

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For the purpose of this article, I am assuming that every author is, at least to some extent, familiar with Goodreads.

As an author, I’m always constantly trying to find ways to market my books, and Goodreads Giveaway is one marketing tip I haven’t yet tried. Well, not until now. I just released a new edition of She Never Got To Say Goodbye (now a novel) so I thought, might as well try this giveaway thingy.

How does a Goodreads giveaway work?

You post umpteen copies of your book (usually print copies) then when the winners receive their copies, they rush to read them and post flattering reviews on Goodreads. Thousands of readers see these reviews and rush to buy their copy. Um,  no, that’s not how it works. First, let’s ask the following question:

Why run a Goodreads giveaway?

If you are an author of at least two books, you are familiar with giving away free copies of your book in exchange for an honest review, or giving them to your friends, also free, hoping that they will write a review. I am saying this because by the time you publish your second book you will know that free review copies are almost a must. Okay, but review copies are one thing. You expect (more or less) reviews in exchange for the free book. So why would any author want to give away their work, pay for shipping, and no strings attached – which is Goodreads’ policy?

Here is why I did it: The word of mouth (in my humble opinion) still remains one of the most popular ways to spread the news about any new product. I want as many people as possible to know that my book is out there (based on my research, I estimated 300-400 people). I wanted as many Goodreads users to know that my book is out again, and better than ever, hoping that some of them will say, “Hmm, this book looks like something that I would want to read,” then click on the Amazon button and after they bought it and read it, they would recommend it to their friends and family. After all, they added it to their To-Read shelf. Right?

However, because this was my first giveaway of this kind, I decided to experiment with it. The good thing about the Goodreads giveaway procedure is that you don’t have to do anything if you don’t want to. You tell Goodreads how many copies you want to give away, which countries, and for how long you want the giveaway to run for. They do the rest. They run it, pick the winners and let you know where to send the books, so you can go back to Facebook and watch your favorite cat videos. So I did just that because I wanted to see how efficient their advertising is.

Here are the results along with my findings

I gave away 1 copy. The winner has been selected, congratulation to Amber Guthrie of MD, and the book is already on its way. 544 people requested it, and 420 people added it to their To-Read shelves. Not bad, considering that I watched funny cat videos while Goodreads worked hard to alert everyone about this fantastic new book! (Giggles)

One month is Goodreads’ recommended length of time to run a giveaway. I thought that’s too long for an experimental giveaway so I ran mine for seven days. Now after I reviewed the charts, I respectfully disagree with Goodreads. Here is why:

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The chart above is showing the number of users who added She Never Got To Say Goodbye to their Goodreads shelves, during the giveaway period. When I looked at it, I realized that people added my book the most at the start and the end of the giveaway. Why? I didn’t know and like every reputable person about to write a testimonial, I researched, and here is what I found out.

Goodreads giveaways are listed on four different charts: Recently Listed, Most Requested, Popular Authors, and Ending Soon. So if you are a brand new aspiring author, chances are that you’ll not make it into the two categories in the middle – Popular Authors and Most Requested – but you’ll make the other two – Recently Listed and Ending Soon.

My chart clearly indicates that She Never Got To Say Goodbye was mostly added to shelves at the beginning and the end of the giveaway (mostly the end.) Conclusion, I see no benefit of running a giveaway for an entire month when my book is added primarily in the first and last day of the giveaway, and only barely in between. Keep in mind that mine was a relatively short giveaway. Imagine how the chart would look if I ran it for an entire month.

Okay, so now that the giveaway is over, winner selected, book shipped, I sit back and think, “Did I reach my goal?” You bet. Remember that I aimed for 300-400 people to add it. Oh, and if you wonder about the cost on this whole giveaway thingy… I had the book shipped directly from Createspace and it cost me exactly $8.61 – book + shipping.

 

The Best Part About Being a Writer

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Goodreads has asked me a question: What is the best part of being a writer?

Well, being a professional writer can be an intimidating and sometimes frustrating thing, but just like any other job, it has to have some wonderful parts about it or else no one would do it.

Anyway, here are my top four:

I think of myself as an antreprenor – a person who organizes, operates, and assumes the risk for a business venture – except that I can do it in my pajama.

Creating worlds and characters and then integrating a piece of myself into each one of them, is in my opinion, an obvious gratification for every writer.

Mystery, romance, and paranormal are my three absolute favorite genres. I love to go deep within my mind and find something I did not know was there.

I love turning my thoughts and feelings into something entertaining.

What do you love about being a writer?

New Amazon policy on book lending

Okay, now this doesn’t sound right. It smells like greed from a thousand miles away; like another way to rip off authors.

This July, Amazon is changing the way it pays authors for books in Kindle Unlimited and the Kindle Owners’ Lending Library. In short, it’s paying the authors a royalty based on pages read, rather than paying authors a royalty each time a reader makes it through 10% of a book.

The Amazon statement explains the new payout:

Under the new payment method, the amount an author earns will be determined by their share of total pages read instead of their share of total qualified borrows.

Here are some examples of how it would work if the fund was $10M and 100,000,000 total pages were read in the month:

  • The author of a 100 page book that was borrowed and read completely 100 times would earn $1,000 ($10 million multiplied by 10,000 pages for this author divided by 100,000,000 total pages).
  • The author of a 200 page book that was borrowed and read completely 100 times would earn $2,000 ($10 million multiplied by 20,000 pages for this author divided by 100,000,000 total pages).
  • The author of a 200 page book that was borrowed 100 times but only read halfway through on average would earn $1,000 ($10 million multiplied by 10,000 pages for this author divided by 100,000,000 total pages).

We will similarly change the way we pay KDP Select All-Star bonuses which will be awarded to authors and titles based on total KU and KOLL pages read.

 

How many self-published authors encounter this many sales? Probably very few.

The following article by  explains in details.

http://www.mhpbooks.com/you-dont-get-paid-unless-people-actually-read-your-book-the-new-kindle-unlimited-royalties/

Maybe it’s time to move on from Amazon. In fact, many authors are talking about taking their publishing elsewhere, like Smashwords. Smashwords distributes to more places, and if you hit a certain amount in sales, they’ll even ship to Amazon.

What do you think?

 

Red Cross in dark waters for mismanaging aid funds

 

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http://www.examiner.com/article/red-cross-dark-waters-for-mismanaging-aid-funds

 

The American Red Cross is again in murky waters for mismanaging relief funds raised for Haiti. Or is it?

In 2011, following a devastating earthquake that struck Haiti, the Red Cross launched a multimillion-dollar project to help the ravaged Caribbean nation. The primary focus of the project was to build homes for people who lived under indescribable conditions.

After the earthquake, Red Cross CEO Gail McGovern unveiled ambitious plans, claiming the donations would make a lasting impact in Haiti.

According to a joint report by Pro Publica and NPR, nearly half a billion dollars was raised for the project. The houses were supposed to be finished by January 2013, but apparently the project hardly got off the ground.

Red Cross has reported housing more than 130,000 people, but according to Pro Publica, to date, six homes have been built. Residents still live in shacks made of rusty sheet metal, with no access to drinkable water or electricity.

In statements, the Red Cross has cited the challenges faced in post-quake Haiti, including the country’s dysfunctional land title system.

“Like many humanitarian organizations responding in Haiti, the American Red Cross met complications in relation to government coordination delays, disputes over land ownership, delays at Haitian customs, challenges finding qualified staff who were in short supply and high demand, and the cholera outbreak, among other challenges,” the charity said.

“Millions of Haitians are safer, healthier, more resilient, and better prepared for future disasters thanks to generous donations to the American Red Cross,” McGovern wrote in a recent report marking the fifth anniversary of the earthquake.

Bottom line, more than four years later, Red Cross has nothing to show for the half a billion dollars in donations and the hovering question remains: Where did the money go?

Red Cross remains tight-lipped,

This is not the first time Red Cross is suspected of fund misstatement. Following Hurricane Katrina and 9/11, Red Cross found itself scribbling to come up with plausible answers to the same questions.

 

 

 

 

 

 

 

 

Improve your book sales

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Aaah! The feeling of holding a copy of your published work is hard—if not impossible—to put into words. “Finally,” you say.

Okay, so you are now a published author. Whether you took the traditional way or the Indie way, it’s almost irrelevant.

Little does any new author know that holding your published work is just the first step in a series of other steps to get your book in the reader’s hands, especially if you write fiction. And one of those steps is marketing. That’s right. It doesn’t matter which way you took to publish your book; you still have to do marketing, more or less.

But if you are an Indie author, the prize you have to pay for your independence is that marketing falls 100% on your shoulders. And let me tell you, it’s a heavy load to carry.

You ask yourself that million-dollar-question: “How do I improve my book sales?”

Everyone has an opinion about that and at least five ways to ensure success —Genre matters; genre doesn’t matter. Advertise on Facebook; don’t advertise on Facebook. Advertise on Tweeter; don’t advertise on Tweeter. Blog, don’t blog, and the list goes on and on. I swear, sometimes when I listen to these opinions I feel like listening to food experts: Drink milk; don’t drink milk because it’ll kill ya.

The truth is, no one tells you the truth. Not the entire truth unless you pay for it. Unfortunately enough, our society runs on “nothing is free” ideology.

You want to know what I know, you have to pay C.O.D., and sometimes what I know ends up to be an entirely useless material to you, but by the time you find out, you’ve already paid for it.

There is no magic wand, no nose twitching. The secret to success is hard work.

I’m an Indie author myself by choice. I say by choice because I have only sent my work to three traditional publishers. And out of those three, two had accepted it. But after a certain amount of deliberation, I concluded that their contract was not worth my freedom. I’m more of a leader than a follower, and though I work well with others and have excellent people’s skills, if I submit to something it has to be something worth my while.

Anyway, my take on marketing is this: you can write in any genre, and even multiple genres, but you’ll need to create a following. You’ll need to attract readers who gravitate to your genre.

“How do I do that?” you ask.

The answer is simple. Put yourself out there. You are in the business of selling. So first, sell yourself.

Okay, stop your muddy thoughts right there. I didn’t mean it that way. But I’m sure you know what I mean. No one follows an author who has nothing to say. The more you project yourself in a way that holds the readers’ attention, the more you gain their faith in you.

Highlight the fact that you are now a published author on all your forums. Join groups of writers and start interacting with others. They are a good source of information. No one tells you everything, but everyone tells you something. Build yourself a website and add it to your social media profiles.

If you’re already using social media, which you should, that’s great! It means you will know how to promote your books.

I once heard someone complain about an author who promoted her books too often and it invaded that person’s feed. Okay, you do not want to be an author that shoves your work down people’s throats constantly, but, on the other hand, you can’t worry about everyone’s feelings. Just know that you can’t make everyone happy no matter how hard you try.

If you want to sell books, you need to promote every single day. If that bothers someone, they have the option to take you off their feed. I have two Facebook pages—one on which I goof around when I should be writing, and one author page on which I promote my work. But the rule of thumb is, promote only once or twice a day on Facebook and don’t post your book to all your groups at once. I can see how that may annoy some people. The same goes for Pinterest and Google, which are the latest huge markets for authors.

Tweeter is a tad different because you can tweet any number of times a day without bothering anyone. All you have to do is change one word in your tweet. Ex: “New release…”  The next time you tweet, you write, “Just released…”

Goodreads has a bad reputation among many aspiring authors because of all the bullying going on. Bad undeserving reviews are handed out as easily as gifts at a birthday party. They demean and dehumanize authors, true, but don’t let that scare you. The site is valuable to authors because it’s visited by a lot of readers. I personally do not use it a lot because I find it complicated and time consuming, but whenever I have some spare time (which is once every few days) I go there and try to find my way around.

Blogging, doing interviews and tours is a nice and easy way to put yourself out there. It broadens your biography. People thrive on hearing about you, about your lifestyle. About your likes and dislikes. About your thoughts and wisdom. It makes you human.

There are many other social media platforms. Research each one and see which ones suit you.

Share other people’s work on your walls. That will encourage them to share yours. Remember that social media to your books is like gasoline to fire. The more you pour and the larger the area you pour it on, the bigger the fire.

True, it takes a lot of dedication on your part to use these social media platforms and many authors—myself included—complain that there are not enough hours in a day.

It goes without saying that the effort will cut into your time viewing funny cat videos and poking your friends on Facebook, but if you truly want your books to succeed, you will find the strength to sacrifice those habits even if not entirely.

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I got you, right? You just wasted two minutes and nine seconds from your marketing time. Yeah, yeah, I know; the cats are cute.

All these may be small things, but they’re the stepping stones to a positive image. They may not make you a best seller in the blink of an eye, but doing something is better than doing nothing.

Am I an expert at this?

Absolutely. It took countless hours and sleepless nights and back-breaking work to learn what I know. I had no one to teach me and because of that, I did everything backwards, but fortunately for me, I’m a quick study.

Do I know everything?

Absolutely not. I’m learning something new. Every. Single. Day.

Am I a New York best seller?

Not yet, but I’m working on it.

Have a good week everyone, and join me on Friday, May 8th, for an interview with Gisell De Jesus, author of Conflict Of Interest.